Jordi has been the post-production director for many of the most prestigious television commercials of the last 25 years. With a reputation for pushing creative boundaries, he has collaborated with some of the world's leading directors for brands such as Adidas, Citroen, Guinness, Heineken, Carlsberg, Thomson, Levis, LG, Nike, Philips, Sony, Visa, Strongbow and Radiohead.

Jordi studied Architecture in Barcelona and also worked in software engineering and traditional animation before leaving Barcelona to join Jim Henson's Creature Shop, The Mill, Realize Studio, Glassworks and Framestore, culminating in opening his own studio in London, Rohtau.

His eye for structure and creating effects based on physical reality is very much the driving force behind his approach. His skill and problem-solving abilities have helped many directors and agencies win awards and accolades, and his own contribution has also been highlighted with multiple awards.

After 10 years at The Mill, Jordi's drive to reinvent the way visual effects are designed and created has led him to find his own voice, finally taking him on an incredible journey where, together with some of the best visual effects artists, he is pushing the boundaries of what is possible by combining traditional film techniques with the latest cutting-edge cloud-based technologies and using Artificial Intelligence to solve the most difficult problems.

Jordi has won numerous BTAA Craft Awards, several Clio awards, a D&AD Yellow Pencil at the Australian Effects and Animation Festival, Australia's Young Guns and London International Awards for work including the Sony Balls, Sony Playstation Mountain and Toohey′s The Quest commercials.